The results are in, happier customers that remember your brand and linger longer. The right scent can subtly prompt consumers to spend more time in your environments or can be an effective means of drawing people.
Diffusing an exclusive fragrance at your premises can amplify your brand identity, create the perfect ambiance for your clients, employees and guests, and differentiate your business from your competitors.
Scent branding is more than just diffusing a pleasant fragrance in a space. It is the art of taking a company’s brand identity, marketing messages, target audience and matching these with a fragrance that amplifies these branding aspects.
We are often asked by people which diffuser is the best. Unfortunately, with so many different types of diffusers available (each with its benefits and downsides), we've found that the only way we can answer that question is—it depends on what you like in a diffuser.
There are four different categories of diffusers on the market today. Each of these types of diffusers differs in the way that it puts essential oils into the air, and each has different benefits. These four categories include: nebulizing diffusers, ultrasonic diffusers, evaporative diffusers, and heat diffusers.